American Football ACT's Flag Football competition

American Football ACT's flag football competition, February to June 2024. Four months of coverage across multiple venues, provided pro bono, as the code built depth toward flag football's debut as a full medal sport at the Los Angeles 2028 Olympic Games.

Weekly delivery engineered for the league's own channels — recruitment, community building and social deployment — with scalability to commercial use.

Imagery deployed across the league's social channels throughout the season. A full 2024 tackle season was subsequently scoped with the league — fourteen weeks, four men's teams, three women's, junior and state fixtures — before the arrangement lapsed.